Are your headlines starting to become a little stale? Are you bored of seeing nothing but how to do this and why you should do that articles online? Well, perhaps we can help.
It is estimated that 8 out of 10 visitors will read your headline and 2 out of 10 will carry on to your main content. With so much power, getting a headline to convert is very important.
As a blogger or business website owner you are the master of your own headlines with a blank canvas to create anything you like.
For inspiration, here’s 5 excellent headline formulas that will help you generate more buzz and also stray away from the norm. Remember, you have a blank canvas, so mix and match any phrases and structure below to discover what works for you.
1. Do you make these Common [keyword] Mistakes?
This is a good one. It implies that there are common mistakes on your subject area – which there almost certainly are – yet holds back what they may be, spurring the reader on to find out more.
2. Give me [time period] and I will give you [blank]
If you offer a product or service which is in high demand yet deadlines are always an issue, you can generate high interest with this type of post, as it offers a form of guarantee.
3. [Blank] your way to a Successful [desirable keyword outcome]
This is a good starting point for an informational post, or perhaps even a guide on your subject matter. An example could be “Fight your way to a Successful Internet Marketing Campaign”.
4. Are you [blank]?
This is an article headline which could be used to deliver shock. The blank word could be stupid, mental, crazy, insane, or a string of keywords such as, taking our own services in to account, ‘writing effective content’.
5. Here is a Quick way to [solve a problem]
People love to read quick and simple guides, especially those which promise to solve a problem. With this type of post it is vital that you deliver on your initial promise, as if you do not, your reader will have wasted their time.
All of the headline formulas above are tried and tested with success for multiple industries.
Have a play around with them and see which works best for you and be sure to drop us a line to let us know how you get on. Also, if you have any article headline formulas, be sure to share them.